Shawn likes to say he builds the people that build the business. His team is responsible for leading prospective customers to TrackMaven based on an understanding of their goals, challenges and measures of success. His focus is on creating customers for life and that comes by building leaders who know the way, go the way, and show the way.

He thinks that TrackMaven reflects our customer base—an eclectic group of really smart but caring people. At TrackMaven our people are free to be great: We have a great, intuitive and intelligent product development team; a modern and marvelous marketing team; a #ShawnSational and substantive sales organization; an energetic, empathetic and effective customer success team; a customer centric creative team, and a focused yet determined executive leadership team. All in all, Shawn really loves TrackMaven!

How he helps TrackMaven customers

Because 53% of buyer loyalty is driven by the sales experience, he helps TrackMaven customers by making sure that his team is focused on 7 very important keys to that loyalty.