Slideshare Tuesday: The 7 Principles Of Social Design - How to Make Content Shareable
Last week, I was talking with our designer about a visual that needed her amazing assistance. It sprung some other conversations and tasks that we needed to tackle; however, afterwards she sent me an awesome article from Fast Company that helped progress the rest of our conversation to an interesting points on visual content. The 7 Principles of Social Design — How to make Content Shareable from Ogilvy & Mather breaks down the essence on how visuals spread.
Fast-forward to this week as I was looking on Slideshare for a deck that would work for our Slideshare Tuesday and then I saw the principles again that I saw on Fast Company. So, with this Slideshare Tuesday we’re sharing the article we read on Fast Company, but in Slideshare form.
5 Takeaways
1. “Is the content valuable to the end user in some way?” The user has to gain some value out of the content in order for it to be shareable.