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Competitive Intelligence Blog Real-Time Marketing Intelligence to help every marketer stay ahead of the pack

Posted on September 2013

4 Disadvantages of Just Using Social Listening in Your Brand Strategy

Want to do wonders for your customer success strategy? Easy, listen to what your customers are saying about your brand online. If done well, the best social listeners are able to take that unstructured data from customer conversations on the Internet and turn it into processes, innovations, or product changes they can actually act on. Read more …

End of The Summer Happenings in the TrackMaven Office

The middle of September is already here and I can barely wrap my head around it. Where did summer go? The heat hasn’t left DC just yet, so it still feels like summer until I glance at my calendar. I may still be in denial that it’s fall, but it did make me realize that Read more …

Social Media Advertising: 27 Intriguing Statistics About Social Ads

Hi my name is Sabel Harris and I am a bonafide Social Media Ad Junkie. Ok, maybe that’s not entirely too funny, but I am quite addicted to social ads because they work. You may think that no one clicks on Facebook Ads, Promoted Tweets, or Linkedin Ads — think again. Whether they are more Read more …

The Competitive Summit: Quick Tweet Recap

Yesterday, TrackMaven had a chance to bring together top executives and technologists with Senior Marketers for our first annual Competitive Summit in New York at Aol Headquarters. It was a whirlwind of a day filled with a ton of takeaways and knowledge It was a packed house and we’re sorry if you couldn’t make it, Read more …

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