TrackMaven has landed in Cleveland! With this much marketing talent in one place, Content Marketing World 2014 offers the opportunity to learn directly from the marketing minds behind some of the most creative and innovative content strategies. We connected with one such Marketing Maven — Katrina Craigwell, Global Manager of Digital Marketing at General Electric — for her take on the Read more …
The streets of Cleveland are once again running orange thanks to the influx of 2,500 content marketers from across the nation (and the globe) for Content Marketing World 2014. Headlining the agenda this year is a veritable who’s-who of content creators and marketing strategists. And — as marketers are wont to do — many of Read more …
Did you know that Facebook had 654 Million Mobile Daily Average Users and 1.07 Billion Mobile Monthly Active Users worldwide in June 2014? Those numbers reflect a staggering 39% and 31% year-over-year increase (respectively)! While the rise in mobile Facebook users has necessitated a strategic pivot from advertisers, there is a rate-limiting factor that affects the deliverability of mobile Facebook Read more …
We’re thrilled to welcome Ben Foster to the TrackMaven Board of Advisors! Ben is passionate about building great products that exceed expectations. Throughout his 15+ years of Product Management experience he has been a part of major product-driven success stories, including eBay and Opower. This week, Ben stopped by the TrackMaven HQ for a “Lunch & Learn” Read more …
School is back in session and summer vacation has come and gone… so there are no lingering excuses for ineffective marketing. Want to learn how TrackMaven can help? You’re in luck! Here’s a rundown of when and where you can connect with us this month: As you can see, there are plenty of opportunities to speak with one of our Mavens, Read more …
