We’re in the middle of the busiest time of year for marketing conferences and trade shows.
Between traveling either by yourself or with your team, setting up booths or figuring out which booths to visit, presentations, networking events, and more, you’ll never be bored at a large event like a trade show.
As you move from trade show exhibit to trade show exhibit, you’ll also meet a lot of new people, all with different goals for the conference. People attend trade shows for many different reasons — whether it’s to drum up business, promote a new product, or network. Sometimes you’ll share goals and sometimes you won’t, but you’re all in the same trade show boat together.
Take a look at these 10 profiles of people you’ll meet at trade shows. In fact, you’ll probably recognize some of them!