Kara Burney is the Content Marketing Maven at TrackMaven, the Competitive Intelligence platform for Digital Marketers. Have content marketing questions or topics you'd like covered on the TrackMaven blog? Tweet her your ideas! View her bio
For this #FridayFunFact, we’re digging to the bottom of a questions that keeps marketers up at night: If you took every single photo uploaded to Instagram over the course of a year, printed them out and stacked them up, how high would they reach? Keep in mind how many #corgisofinstagram selfies there are out there… Okay, so Read more …
When it comes to all things industrial, Craig Coffey has marketed them all. A career-long B2B marketer with extensive experience in the manufacturing, engineering, and professional services industries, Craig currently serves as the the U.S. Marketing Communications Manager for Lincoln Electric. We connected with Craig at Content Marketing World 2014, after his stint sharing the stage with Read more …
On October 8th, 2014, we gathered some of the brightest minds in marketing for our 2014 TrackMaven Marketing Summit! This year’s Summit took place in New York City, and featured a full day of panels, keynotes, and customer case studies chock-full of insights for keeping up with the rapid rate of change in the realm of Read more …
Today’s Friday Fun Fact is a all about B2B content marketing! As any content marketer knows all too well, creating a scalable content marketing program requires a large input of time, energy, and resources. And according to B2B Content Marketing 2015: Benchmarks, Budgets, and Trends — North America, B2B marketers are experiencing growing pains in their efforts to expand Read more …
It’s fall and the leaves are tumbling from the trees! So we know what you’re thinking… “Should I be marketing on Tumblr?” The decision to expand your brand’s digital presence to Tumblr is worthy of consideration. To help you understand the appeal of Tumblr’s platform, we’re sharing evidence of Tumblr’s impressive growth in this week’s Friday Fun Read more …
