Sabel Harris, Author at TrackMaven

Sabel Harris leads the marketing at TrackMaven. When she's not marketing, she's probably listening to some pop music or drinking too much coffee. (Funny thing, she does this while marketing too). Tweet or email her, unless, she's eating, she'll respond in record timing. View her bio

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@sabelharris sabel@trackmaven.com

Sabel's posts

Source for Your Marketing Questions: The Marketing Dictionary

Posted by Sabel Harris on February 17, 2014 in Announcements

During the dark period where marketing was this nebulous thing to me and I had Google on my side, I had to sift through a few articles or blog posts to find the meaning of a simple definition like CTR. It was a little more time consuming than I wanted it to be and I longed for a resource to have right in front of me. As we were putting together the new website, Allen brought up the genius idea of having some sort of resource for marketers to go to to search for all the terms about marketing. And then…the Marketing Dictionary was born. (If I only had this when I first started). Read more …

PS. We Love You

Posted by Sabel Harris on February 14, 2014 in Uncategorized

Happy Valentine’s Day! Read more …

Ad Insights: Landing Pages and Top Traffic Sources

Posted by Sabel Harris on February 13, 2014 in Uncategorized

As marketers, we are encompassed by an overwhelming sense of change and its easy to forget how insights connect with our marketing in order to tell us the factors we need to succeed with our marketing. Coupling with those to matters above are things that leave us puzzled. Recently, I’ve spoken to Shawn, our SVP of Competitive Intelligence, about questions marketers are having with TrackMaven, specifically with our ad data. He mentioned that the marketers that he speaks too have questions when they see a competitor’s ad, the landing page its linked to, and the site that ad is placed on. What does that all mean? What does it mean to your marketing? Read more …

A Year of TrackMaven Marketing

Posted by Sabel Harris on January 30, 2014 in Uncategorized

On December 3rd, 2012, I was thrown into the deep end. It was my first day as TrackMaven’s Marketing Maven, employee number three and the first business hire. But, me saying that I was thrown into the deep end has zero negativity or malice behind it. Yet, boy did water get in some uncomfortable places because Read more …

Introducing The New TrackMaven.com

Posted by Sabel Harris on January 28, 2014 in Announcements

My fingers are sore, my vision is not at its optimal level, and my to-do list may be longer than a novel; yet, I’m completely thrilled to introduce the new TrackMaven.com. We’ve been working away on this for a few months now and we’re so excited that it has launched today. We completely overhauled the Read more …