Science is amazing. It helps us appreciate the wonders we see around us every day, from the iridescent colors of soap bubbles to conversations with loved ones. Science helps us understand the world around us: not only why the sky is blue, but also everyday things that impact our business. For example, why do some social Read more …
Words aren’t enough anymore, prospects want more visuals and they wanted them…yesterday. 55 million photos are uploaded to Instagram daily, Pinterest (heavily driven by visuals) receives 50% higher conversion rates for traffic, and 40% of people respond to visual information better than plain text. Another telling factor comes from Twitter. On October 29th, 2013 Twitter Read more …
Businesses are increasingly using Twitter to promote their brands and drive traffic to their sites. With Twitter becoming such a powerful advertising tool, it is imperative that businesses utilize it in a way that will enable them to reach the largest audience. The problem that businesses face is that their direct tweets can only be Read more …
“That’s totally tweetable” — Something I hear myself saying after someone says something funny, outrageous…or anything that I can fit cleverly into 140 characters. But tweets aren’t always formed that way though; whether it’s a tweet coming from your stream of conscious, a news article you found valuable enough to share ,or a picture of Read more …
I have a simple goal: I want you to use SEO more effectively. If there’s one thing you need to get out of this article, this is it: Google+ needs to be central to your SEO strategy. I guarantee it will be worth your time. In the world of SEO, we scratch and crawl for Read more …
