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Social Media Marketing

3 Things You May Have Missed In Facebook Insights

Remember when Facebook Insights looked like this? It told me some things, but not everything I wanted to know. Facebook made a major overhaul to their page insights a few months ago and it’s pretty killer…of course if you can figure out how to navigate your way through it. There’s a ton of data to Read more …

Twitter Expanded Image Updates: Template

With the news surrounding the upcoming IPO, Twitter is going through a number of changes. After adding in conversations threads to the timeline, Twitter introduced a few days ago a more visual timeline by implementing already expanded preview of images. Aside from the my initial apprehension of having an even more cluttered timeline (I still Read more …

Social Ads: 7 Winning Strategies for LinkedIn Sponsored Updates

There are many naysayers out there and before they come to attack me, I do agree that some of their points are valid. However, I remain on the dark side as a huge proponent of social ads. I believe that paid social ads are easy to use, test, and scale (with the right formula). I also Read more …

Should Marketers Hire Popstars? Instagram Study: 1D + OD

Although everyone in the TrackMaven office is well aware, I have a confession to make…I’m a Directioner. The sweet, sweet voices of Zayn, Louis, Niell, Liam, and oh, Harry completely enrapture me. Even though their voices may be confined to my headphones, they make me want to jump out of my chair and dance around Read more …

Top 3 Fortune 500 Instagram Accounts

OK, I get it, you don’t have over a million followers on Instagram and it’s tearing you up inside. Yeah? Well, me too. =/ Don’t fret though; there are only TWO Fortune 500 companies with over a million Instagram followers. “Well if there are two, there is still a chance then, right?” Not to crush Read more …

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