Page View

A page view is the individual view of the pages and/or content on a website.

Why is understanding Page Views important?

By monitoring a website’s page views, marketers can have a better idea of how may people are seeing their web pages. This can give an indication of the efficiency of their advertisements in directing visitors to their web page. If a web page has a lower page view count then a business would like, it could mean that the company needs to change some aspect of its marketing campaign, such as redoing its ads.