Integrated Marketing Analytics Platform

Content Optimization

Get the full picture

Discover and analyze the most engaging content for your audience using our rich content feed.

Which channels matter to your brand?

Measure the most effective channels for your brand and determine the most effective distribution tactics.

What's working, what's not?

Test performance of different messaging options in real time and get feedback insights regarding publishing days, times, and formats.

What's the real focus?

Move beyond vanity metrics to see the true impact of all of your digital marketing.

Visualize your strengths.

Understand where and when your marketing efforts are increasing your share of voice and driving conversion.

Find the white space.

Identify opportunities for differentiation and thought-leadership.

Real-time Visibility

Prove your marketing is working to internal stakeholders in a language that they understand.

Track the growth of your capability.

Report on rates of growth and engagement for core digital channels.

Understand your investment.

See how much effort your team is applying in context, to enable better resource planning.

Traceability to Outcomes

Connect content marketing to campaign results.

Relevant Reporting

Connect content marketing to campaign results.

Performance in Context

Analyze how well your content is performing throughout it's lifecycle.