Webinar On Demand: How to Take Your B2C Content Program to the Next Level

Businesses large and small have bought into digital. But in the rush to create and distribute more content, we’ve forgotten how to create content worth distributing in the first place.

It’s time to pull our marketing teams off the hamster wheel of digital distribution. In this webinar, you’ll learn how to invest in content optimization, and stop wasting time on the wrong campaigns.

You’ll learn how to:

• Discover the top performing content for your audience;
• Pinpoint the most effective distribution tactics;
• Test performance of different messaging options with real-time feedback.