How can newsrooms harness the power of data and analytics without compromising editorial judgement? In this webinar, Ari Isaacman Bevacqua, Growth Strategy Editor at The New York Times, discusses how she works with reporters and editors to increase audience reach and deepen engagement while maintaining Times values. She delves into concrete tactics for how the Times works to amplify especially important stories, such as poverty, and answer questions from attendees.
I joined Ari to talk about:
- How to harness the power of data and analytics without compromising editorial judgement;
- How Ari works with reporters and editors to increase audience reach and deepen engagement while maintaining Times values;
- Which concrete tactics work for The Times to amplify especially important stories.