How the New Facebook Algorithm Impacts Businesses
As many of you are already aware, Facebook announced that it would change its algorithm on June 28. In their release, they stated the change would cause content from users’… Read more
Category: Maven Labs Clear
Report Marketing Successes With TrackMaven’s Impact Score
Editor’s note: Senior Customer Success Maven Anna Celentino explains how you can use TrackMaven’s impact score to report marketing successes, and learn from your failures. According to my Fitbit, yesterday… Read more
Creating Nostalgic Marketing Content That Works
Nostalgia for the good old days of the 1990s, 1980s, and 1970s exploded onto the content scene in the last decade. With more millennial-aged authors serving as digital content creators, a sea… Read more
How to Identify Your Most Engaging Content (and Stop Wasting Marketing Budget)
Every piece of content you create takes time and money. Make sure you are investing in the right content by analyzing the most engaging content in your industry so you… Read more
The Secret Behind Kanye West’s Twitter Success
Kanye West stands at or near the top of virtually any “most influential” list out there. But how can we quantify his influence? Using TrackMaven’s analytics platform, we can compare… Read more
Best Time to Post on Social for Food and Beverage Brands
With TrackMaven’s recent release of Social Insights, we are now able to quickly determine which days and times are the most effective for publishing on a channel. After spending your… Read more
Holiday Marketing: How to Create Successful Content
Brands LOVE holiday marketing because the Internet loves holiday-related content. There are more than 2,300 holidays and observances in the year — some of them probably existing only on the… Read more
How to Lead a Data-Driven Marketing Team
At TrackMaven, we prescribe data-driven marketing as the key to a successful digital strategy. Gone are the days of Don Draper, where repeatable success can be found based on a… Read more