How the New Facebook Algorithm Impacts Businesses
As many of you are already aware, Facebook announced that it would change its algorithm on June 28. In their release, they stated the change would cause content from users’… Read more
Tagged: Facebook Clear
Marketers: Stick to Twitter, Facebook for Pokémon Go Campaigns
TL;DR: Pokémon Go-related content outperforms on Twitter and Facebook; underperforms on Google+, Instagram, LinkedIn, and blogs. If you really want to get in on the Pokémon Go craze, prepare to register… Read more
How to Track Facebook Dark Posts
Facebook dark posts are one of the smartest content targeting strategies available on the network. Here, we’ll explain how TrackMaven’s new feature for tracking dark posts helps marketers monitor and… Read more
Facebook Content Strategy: Finding the Best Tactics for Your Brand
Improving your Facebook content strategy doesn’t have to be rocket science. There’s plenty of low-hanging fruit that can easily improve the effectiveness of your Facebook posts. The trick is to… Read more
Facebook Reactions and the Presidential Election [INFOGRAPHIC]
First, digital advancements gave us speed of deliverability. Now, they give us interactivity. Combine that with a contentious election year, and we’ve got voting booth selfies on our hands. Digital… Read more
Your Comprehensive Guide to Facebook Marketing
Reactions, Instant Articles, and Facebook Live… oh my! Facebook keeps changing — but don’t forget the basics. We’ve got you covered with this data-backed guide to posting on Facebook. These… Read more
4 Tips and Tricks for Financial Marketing on Facebook
Fortune 500 brands prove that Facebook is a core competency for financial marketing. Here are four helpful Facebook hacks for financial services brands.
Facebook Announces Reactions: What Does This Mean for Marketers?
Now that Facebook has announced that it’s going beyond simple Likes to offer a series of “Reactions” emojis for content, marketers are debating how they should (or shouldn’t) treat this… Read more