Who are the people driving change and innovation in the marketing world? Keeping up with who’s on top can be tough, which is why we’ve creating a list of the top marketing influencers. These are individuals who are impacting how we do our jobs through blogging, books, speaking, and being amazing marketers.
Which marketing influencers should I follow on Twitter?
We’ve chosen 70 of the best marketers out here and put them below, along with their titles, links to their websites or blogs, and their Twitter handles. Not only that, but we’ve created a Top Marketing Influencers Twitter list you can subscribe to for their latest updates and commentary.
Top Marketing Influencers List:
Allen Gannett
Founder and CEO, TrackMaven
@Allen
Amy Porterfield
Social Media Strategist, Specializing in Facebook Marketing
Co-author of “Facebook Marketing All-In-One for Dummies”
@AmyPorterfield
Andrea Vahl
Social Media Consultant, Strategist, and Speaker, Specializing in Facebook Marketing
@AndreaVahl
Andrew Davis
Founder, Monumental Shift
@DrewDavisHere
Andy Crestodina
Co-founder and Strategic Director, Orbit Media
Author of “Content Chemistry: The Illustrated Handbook for Content Marketing”
@crestodina
Ann Handley
Chief Content Officer, Content Marketing Institute
Author of “Everybody Writes” and “Content Rules”
@MarketingProfs
Ann Smarty
Founder, MyBlogU.com
Community and Brand Manager, Internet Marketing Ninjas
Owner, MyGuestBlog and SEOSmarty.com
@seosmarty
Arnie Kuenn
CEO, Vertical Measures
Author of “Content Marketing Works: 8 Steps to Transform Your Business”
@ArnieK
Augie Ray
Research Director Covering Customer Experience for Marketing Leaders at Gartner
@augieray
Avinash Kaushik
Chief Education Office and Co-founder, Market Motive Inc.
Digital Marketing Evangelist, Google
@avinash
Barry Feldman
Owner, FeldmanCreative
@FeldmanCreative
Brian Balfour
Founder and CEO, Reforge
@bbalfour
Bernie Borges
Founder, CEO, and Executive Producer of the podcast Social Business Engine, Find and Convert
@bernieborges
Beth Comstock
Vice Chair, GE
@bethcomstock
Brian Carter
CEO and Digital Marketing Consultant, The Carter Group
@briancarter
Brian Clark
Founder and CEO, Rainmaker Digital
@brianclark
Brian Fanzo
CEO, iSocialFanz
Founder, Backlamp
@iSocialFanz
Brian Solis
Principal Analyst, Altimeter Group
Author of “X: The Experience When Business Meets Design”
@briansolis
Bryan Kramer
President and CEO, PureMatter Brand Marketing & Interactive
Author of “Shareology”
@bryankramer
C.C. Chapman
Co-founder, SocialGood.Club
Adjunct Professor of Marketing and Communications, Bentley University
Host and Producer of the podcast Managing the Gray
Author of “Amazing Things Will Happen” and Co-author of “Content Rules”
@cc_chapman
Carlos Gil
Global Head of Social Media, BMC Software
Course Instructor of Snapchat for Beginners, Udemy
@CarlosGil83
Chris Brogan
CEO, Owner Media Group
Co-author of “The Impact Equation: Are You Making Things Happen? Or Just Making Noise?” and “Trust Agents: Using the Web to Build Influence, Improve Reputation and Earn Trust”
@chrisbrogan
Christopher Penn
Vice President of Marketing Technology, SHIFT Communications
Co-host of the podcast Marketing Over Coffee
@cspenn
Darren Rowse
Owner and Editor, Problogger
Owner and Editor, Digital Photography School
Co-author of “Problogger: The Book”
@problogger
Dave Peck
Global Head of Digital and Social Media Marketing, PayPal
Author of “Think Before You Engage: 100 Questions to Ask Before Starting a Social Media Marketing Campaign”
@davepeck
David Beebe
VP of Global Creative and Content Marketing, Marriott International
Founder, David Beebe Projects
@davidbeebe
Donna Moritz
Social Media Strategist, Visual Marketing Specialist, and Founder, Socially Sorted
@SociallySorted
Gary Vaynerchuk
CEO, VaynerMedia
Co-founder, VaynerRSE
Host of DailyVee and The #AskGaryVee Show
@garyvee
Gini Dietrich
Founder and CEO, Arment Dietrich, Inc.
Author of “Spin Sucks” and Co-author of “Marketing in the Round”
@ginidietrich
Guy Kawasaki
Chief Evangelist, Canva
Executive Fellow, University of California, Berkeley, Haas School of Business
Co-founder, Alltop
Co-founder, Garage Technology Ventures
@GuyKawasaki
Heather Lloyd-Martin
CEO, SuccessWorks
@heatherlloyd
Ian Cleary
Founder and CEO, RazorSocial
CEO, RazorCoast
@IanCleary
Jay Baer
President, Social Media and Content Marketing Strategist, Convince & Convert
Author of “Hug Your Haters: How to Embrace Complaints and Keep Your Customers”
@jaybaer
Jesse Noyes
Director of Product Marketing and Inbound, Kahuna
@noyesjesse
Jessica Mack
Social Media and Marketing Consultant, Jessica Mack
Artist, Brown Paper Bunny
Blogger, Sweet Divergence
@js_mack
Joanna Lord
CMO, ClassPass
@JoannaLord
Joanna Wiebe
Copywriter and Founder, Copy Hackers
@copyhackers
Joe Chernov
VP of Marketing, InsightSquared
@jchernov
Joe Pulizzi
Founder, Content Marketing Institute
Author of “Epic Content Marketing”
@JoePulizzi
John Jantsch
President, Duct Tape Marketing
Founder, Duct Tape Marketing Consultant
@ducttape
John Lee Dumas
Host of the podcast EOFire
Author of “The Freedom Journal”
@johnleedumas
Jonah Berger
Professor of Marketing, Wharton School of Business, University of Pennsylvania
Author of “Contagious” and “Invisible Influence”
@j1berger
Kevan Lee
Director of Marketing, Buffer
@kevanlee
Kim Garst
Social Selling Strategist, Boom! Social
Author of “Will the Real You Please Stand Up: Show Up, Be Authentic, and Prosper in Social Media”
@kimgarst
Kristina Halvorson
CEO, Brain Traffic
Founder, Confab Events
Author of “Content Strategy for the Web”
@halvorson
Kyle Lacy
VP of Marketing, OpenView Venture Partners
Author of “Branding Yourself”
@kyleplacy
Lee Odden
Co-founder and CEO, TopRank Marketing
Author of “Optimize: How to Attract and Engage More Customers by Integrating SEO, Social Media, and Content Marketing”
@leeodden
Marcus Sheridan
President, The Sales Lion
@TheSalesLion
Mari Smith
Social Media Consultant, MariSmith.com
Co-author of “Social Media Relationship Age”
@MariSmith
Mark Schaefer
Executive Director, Schaefer Marketing Solutions
Adjunct Marketing Professor, Rutgers University
Author of “The Tao of Twitter”
@markwschaefer
Matt Heinz
President, Heinz Marketing
@HeinzMarketing
Michael Brenner
CEO, Marketing Insider Group
Author of The Content Formula
@BrennerMichael
Michael Stelzner
Founder and CEO, Social Media Examiner
Host of the podcast Social Media Marketing
Author of “Launch: How to Quickly Propel Your Business Beyond the Competition” and “Writing White Papers: How to Capture Readers and Keep Them Engaged”
@Mike_Stelzner
Mitch Joel
President, Mirum
Author of “Six Pixels of Separation”
Host of the podcast Six Pixels of Separation
@mitchjoel
Neal Schaffer
CEO and Principal Social Media Strategy Consultant, Maximize Your Social
Author of “Maximize Your Social”
Founder and Social Media Editor-in-Chief, Maximize Social Business
Social Media Marketing Mini-MBA Faculty, Center for Management Development, Rutgers University
@NealSchaffer
Neil Patel
Co-founder, Crazy Egg, Hello Bar, and KISSmetrics
Founder of the blog Quick Sprout
@neilpatel
Nick Cicero
Founder and CEO, Delmondo
@nickcicero
Noah Kagan
Chief Sumo, AppSumo.com
@noahkagan
Pam Moore
Founder and CEO, Marketing Nutz
Host of the podcast Social Zoom Factor
Co-author of “Social Media Relationship Age” and “Game Changers: America’s Leading Entrepreneurs and How They’re Changing The Game, and You Can Too”
@PamMktgNut
Rand Fishkin
Founder and CEO, Moz
@randfish
Rebekah Radice
CMO, Post Planner
Consultant, Rebekah Radice
Co-founder and Chief Experience Office, Imagine WOW!
@RebekahRadice
Robert Rose
Chief Strategy Advisor, Content Marketing Institute
Senior Contributing Analyst, Digital Clarity Group
@Robert_Rose
Rohit Bhargava
Founder and CEO, Influential Marketing Group
Adjunct Professor for Marketing and Public Speaking, Georgetown University
@rohitbhargava
Sandy Carter
General Manager, Ecosystems and Startups, IBM
Author of “Get Bold: Using Social Media to Create a New Type of Social Business”
@sandy_carter
Seth Godin
Founder, Squidoo.com
Author of “What To Do When It’s Your Turn”
@ThisIsSethsBlog
Shane Snow
Co-founder and CCO, Contently
Author of “Smartcuts: How Hackers, Innovators and Icons Accelerate Success”
@shanesnow
Tamara McCleary
Founder, CEO, and Brand Ambassador, Thulium
@TamaraMcCleary
Ted Rubin
Social Marketing Strategist and Acting CMO, Brand Innovators
Author of “Return on Relationship”
@TedRubin
Travis Wright
CMO and Chief Marketing Technologist, CCP Global
Co-host of the podcast VB Engage
Co-author of “Digital Sense”
@teedubya
Vincenzo Landino
Co-Founder and Creative Director of Aftermarq
Host of the podcast Brand Boost
@vincenzolandino
