The 2016 NFL season is upon us! From workouts to OTAs (organized team activities) to training camp, players and coaches have been preparing for months to get back and pursue… Read more
As many of you are already aware, Facebook announced that it would change its algorithm on June 28. In their release, they stated the change would cause content from users’… Read more
Improving your Facebook content strategy doesn’t have to be rocket science. There’s plenty of low-hanging fruit that can easily improve the effectiveness of your Facebook posts. The trick is to… Read more
Shane Snow is many things: bestselling author, award-winning journalist, and co-founder and chief creative officer of Contently. He’s been called a “wunderkind” by The New York Times and a “digital… Read more
I’ve outlined six of the key metrics (quantitative and qualitative) that should be a part of your Instagram analytics reporting. These metrics are especially important to keep a close eye… Read more
Instagram remains a growing social platform that presents a great opportunity for content marketers to increase their impact. However, major shifts in the digital marketing landscape over the past year… Read more
For years, studies have proven that content marketers who have a documented content strategy are more effective, yet many marketers still don’t have a documented content strategy and they don’t… Read more
Maintaining an effective company blog is one of the most time-intensive tasks on a content marketer’s slate. According to joint reports from the Content Marketing Institute and MarketingProfs, 72% of B2C marketers… Read more